Sweden’s MTG has agreed to sell its Baltic broadcasting operations to Providence Equity Partners, the latest deal in its transformation from a traditional broadcaster to a digital entertainment firm.
Founded 30 years ago by media mogul Jan Stenbeck – who also created telecom operators Tele2 and Millicom – MTG now faces declining linear TV viewing and is pushing into the multi-billion dollar online gaming market.
CEO Jorgen Madsen Lindemann sees MTG becoming a global player within digital entertainment and a Nordic player within its traditional operations.
READ FULL ARTICLE HERE